Your e-commerce has a problem: it is a beautiful shop window with a locked door.

Having an online catalogue does not mean “selling online”. If the buying process is cumbersome, if the layout confuses the user, or if the product page takes three seconds too long to load, people close and go and buy on Amazon. I build ruthless selling machines, not simple digital shopping carts to make a presence.

The anatomy of an invoicing shop

E-commerce realisation

Clutchless Checkout

I eliminate every single distraction. When the user has the credit card in hand, the path to pay must be a straight and unobstructed corridor.

E-commerce realisation

Millisecond Performance

A loading delay causes sales to collapse. I develop lightweight architectures that show the product before the customer blinks.

E commerce realisation cagliari

Mobile First (The Real One)

People shop in their lunch break or on the sofa with their smartphone. I design the interface entirely around the buyer's thumb.

protected sites

Armoured Infrastructure

Transactions and sensitive data are not a game. Native and robust security systems to sleep soundly and protect your customers.

The nightmare of cookie-cutter online shops.

The 90% of e-commerce out there (especially the “cheap” ones churned out by agencies) use the same heavy architecture. To add a trivial “discount” label, they install gigantic plugins that infect the database.

This creates a Frankenstein monster that dramatically slows down the server. It is the equivalent of having a marvellous physical shop where it takes the clerk five minutes to punch a receipt at the till. Result? The customer gets nervous, leaves the goods on the counter and leaves.

E-commerce realisation
E-commerce realisation

Artisanal development for those who really want to sell.

I don't assemble found parts.

As a Unicorn Designer, I first design the visual flow (UX) to reassure the buyer, and then write the code to make the platform fly without weighing it down.

No middlemen who don't understand your business, no pre-packaged solutions that explode at the first update.

We elevate your business to the next level offering you a fully owned online shop, scalable and technically optimised to dominate your market segment.

Let's stop talking about “visits” and start counting the trolleys paid.

Numbers are the only language that matters when selling online.

Cart abandonment is almost always a technical or usability issue, not a price issue.

On the historical projects I took over and rebuilt with my criteria of extreme performance and cleanliness of the native code, I measured a steady increase in the closure rate (with an average of +7.9%).

Fixing the technical architecture means recovering money that you were literally leaving on the table.

The cash registers I put online

No academic theory.

Browse below the digital shops I have built. Zero frills, robust architecture and an obsessive focus on usability and increasing the average receipt.

E-commerce realisation

If you already have an online store but the numbers don't add up, or if you have to launch one from scratch and you don't want to burn budget on trial and error, let's analyse the situation. Write to me at info@davide.baraldi.name for a ruthless technical audit.

The Rules of Engagement for Serious Selling

No subscription platforms (like Shopify) where they ask you for percentages on your sales or lifetime rentals. I give you a proprietary system (e.g. on a cleaned-up and enhanced WooCommerce architecture) of which you are the one and only master.

I draw you a clean control panel, in Italian and without annoying advertising banners. Entering products, changing prices, launching discount coupons or managing shipments will be a trivial task, even if you have no technical skills.

If a system update blows up the checkout page on a Friday night, you lose a lot of money. By developing with native code and very few essential plugins, I eliminate conflicts at the root. You get a rock-solid platform.

martucci 91
Martucci 91

An e-commerce without traffic is a shop with its shutter down. That is why I always work in parallel on the SEO positioning. If you are an entrepreneur in Cagliari, see also the page website development Cagliari. If you need custom functionality, I can develop a bespoke WordPress plugins.

An e-commerce without an SEO strategy is a shop with its shutter down. That is why every e-commerce project I carry out includes optimisation SEO positioning from the structure. If you are an entrepreneur from Cagliari or Sardinia, see also the page dedicated to the website development Cagliari. For advanced functionality I can develop custom WordPress plugins.

Your e-commerce needs to sell, not just be online. If you want a free quote, contact me. I answer within 24 hours.